First Impressions Web Design was started as an act of frustration. I had been involved in many businesses in the past from start-ups to well established but the one thing in all of my ventures that caused the most headaches was the website. Some cost a small fortune and promised far more than they delivered some took so long to complete that we gave up on them loosing all of the money and time invested. Even the so called successful ones cost more than they ever brought in.
When I looked at the analytics I could see that people were arriving on the home page and leaving before viewing any other pages. When I looked into this and spoke to other business owners who had similar experience I decided to study Digital Marketing and Web Design to understand it better.
What I found was that most Web Designers are not Marketers and most Marketers don't build websites. I have come up with a formula for building a website that starts with the message at the core of your business. I take this core message and build it into a clear and precise story that will give your customer all of the necessary information about your product or service and how to avail of it. We tell this story in a way that includes potential customers in the story so they want to follow the story. Then we get the designers in to make it look pretty.